Career Chakra

MBBS   Qualification : Passed Intermediate Science/Pre-Medical Course/12 year of 10+2 or equivalent examination with a minimum of 50% marks (40% in case of SC/ST candidates) in English, Physics, Chemistry and Biology taken together. Candidates appearing in the qualifying examination may also apply. Age : Completed 17 years but not crossed 25 years as on 31st December of the year of admission. Note : Foreign nationals are not required to appear in the entrance examination for MBBS Course. They may seek admission through respective Ministries of Govt. of India, New Delhi, as per the rules laid down for the purpose. BAMS  (Qualification and age shall be same as for MBBS.) For detailed information please see the admission notice as and when released by the Institute which is normally in the month of December every year. MD/MS Candidates who have passed MBBS course recognized by the Medical Council of India and completed one year internship trai

By Dr. Pradeep Nair Advertising and publicity are the means of informing as well as influencing the general public to buy products or services through visual or oral messages. A product or service is advertised to create awareness in the minds of potential buyers. Some of the commonly used media for advertising and publicity are T.V., radio , websites, newspapers, magazines, bill-boards, hoardings etc. As a result of economic liberalization and the changing social trends advertising and publicity industry has shown rapid growth in the last decade.      Advertising and publicity is one of the aspects of mass communication. Advertising and publicity is actually brand-building exercises through effective communication and is essentially a service industry. It helps to create demand, promote marketing system and boost economic growth. Thus advertising and publicity forms the basis of marketing.       Advertising and